Nicole Fung

Guides

Guide coming soon

This guide isn't published yet. Here is what's planned for the Guides track. In the meantime, the published guides are one click away.

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15 planned guides

  1. Your first week with an AI assistant at workComing soon

    Set it up safely, then try five everyday tasks that save time from day one.

    Linked from AI History: ChatGPT, the turning point (Nov 30, 2022)

  2. Prompts that work: a brief template for marketersComing soon

    A fill-in-the-blanks brief (goal, audience, tone, examples) that gets usable first drafts.

    Linked from AI History: Entry: Ask, then copy and paste

  3. GEO basics: how to show up in AI answersNext up

    Rules of thumb for generative engine optimization, and how to check whether AI mentions your brand.

    Linked from AI History: Entry: Search becomes a conversation

  4. Brand-safe AI visuals: a guideline checklistComing soon

    What to add to your brand guidelines before the team generates images and video.

    Linked from AI History: Entry: Pictures and video from a sentence

  5. Open vs. closed AI: choosing for your teamComing soon

    Cost, privacy, and control trade-offs in plain terms, with a short decision checklist.

    Linked from AI History: Callout: Closed vs. open

  6. The EU AI Act for marketing teamsComing soon

    What the AI-literacy duty means in practice and a simple team training plan (not legal advice).

    Linked from AI History: Entry: Europe writes the rules

  7. Right-size your AI: when a smaller model is enoughComing soon

    Match the task to the tool, and stop paying for the biggest model by default.

    Linked from AI History: Callout: Smaller, faster, cheaper

  8. Hand over your first multi-step taskComing soon

    Pick a task with clear steps, write them down, and approve as the AI works through them.

    Linked from AI History: Entry: Claude Code: AI that works in a loop

  9. Get your files AI-ready: naming, versions, and one source of truthComing soon

    Simple conventions and a single home for each document, so people and AI find the right version first time.

    Linked from AI History: Tip callout under “Claude Code: AI that works in a loop”

  10. How to brief an AI agentComing soon

    The brief and review checklist for handing several jobs to agents at once.

    Linked from AI History: Entry: Many jobs at once, in the background

  11. Voice search basics: make your brand easy to ask forComing soon

    How people ask out loud, and what your site and listings need so assistants can answer.

    Linked from AI History: Entry: Talking to AI at home

  12. Audit the AI already in your toolsComing soon

    A 30-minute check of the AI features you already pay for, and which to switch on first.

    Linked from AI History: Callout: Inside the apps you already use

  13. Build your first AI content pipelineComing soon

    Chain research, draft, check, and publish, with a human approval step at the end.

    Linked from AI History: Entry: From one task to a chain of tasks

  14. What to hand an always-on agent (and what not to)Coming soon

    Choosing recurring jobs to delegate, the permissions to give, and where a person signs off.

    Linked from AI History: Entry: AI teammates that never log off

  15. Ask your AI vendor these questions firstComing soon

    Where your data is processed, which law applies, which model runs underneath, and whether your inputs train it: a one-page checklist before you sign.

    Linked from Deep dive: AI is a five-layer cake (Infrastructure)